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Building Your Professional Brand – Roadmap to Success
January 18 @ 8:00 pm – 9:00 pm EST
The UNC Adams School of Dentistry in conjunction with the Association for Continuing Dental Education (ACDE), along with 37 of its member schools jointly presents the “ACDE LIVE Webinar Series”
“This series features university-based key opinion leaders presenting numerous topics on multiple dates and times. Presentations are available to meet every dental health care professional’s schedule and interests.
In today’s competitive market, every dental professional is identified by a brand. Whether you are applying for a new associate position, expanding your private practice, building your academic career, your success depends on getting others to recognize your value. Understanding the fundamentals of creating your professional brand and getting comfortable marketing yourself is key. This webinar aims to introduce the principles of building a professional brand with a specific focus on the process of brand creation and strategies for effective marketing. We will review key steps in building your unique brand, evaluate strategies to market your professional brand, and understand the advantages of various platforms to help you build your marketing toolkit. The ultimate goal is to help dental professionals building their unique brand and help them embark on their path to success.
Educational Objectives:
Upon completion of this course, participants should be able to:
- Understand key steps in developing your unique professional brand
- Evaluate strategies to create and marked your professional brand
- Recognize the advantages of various platforms in your brand building journey
- Develop your own strategy to building your professional brand
Conflict of Interest
In accordance with the ADA CERP Standard V., everyone involved in planning or presenting this educational activity will be required to disclose any relevant financial relationships with commercial interests and this information will be made available to participants at the start of the course.
As a continuing education provider, UNC Adams School of Dentistry is responsible for ensuring the content, quality and scientific integrity of all continuing dental education activities for which credit is provided. The School is also responsible for taking steps to protect against and/or disclose any conflict of interest of the faculty/instructors presenting those courses.
Cancellation and Refunds
A registration refund, less a $15 fee, will be issued for cancellations received by Thursday, January 11, 2024. Registration will remain open, however, when registering after Thursday, January 11, 2024, NO REFUNDS will be accepted. Cancellations must be received in email to cde@dentistry.unc.edu The cancellation request must include: the name of the course, name of the person registered, name of the person requesting the cancellation, and the reason for the cancellation.
ADA Statement
The University of North Carolina at Chapel Hill is committed to equality of educational opportunity and does not discriminate against applicants, students, or employees on the basis of race, color, religion, sex, national origin, age, disability, veteran’s status, or sexual orientation. If you require reasonable accommodations for a disability in order to participate fully in this continuing education course, please call 919-537-3400 no later than Thursday, January 11, 2024.
By providing my information, I consent to receive communication via mail, email, fax, and phone from the University to North Carolina Continuing Dental Education office. The Continuing Dental Education office will not share your information with anyone.
Dental education institutions have an obligation to disseminate new knowledge related to dental practice. In so doing, some presentations may include controversial materials or commercial references. Sponsorship of a continuing education course by the University of North Carolina does not necessarily imply endorsement of a particular philosophy, procedure, or product by this institution.
The University of North Carolina Adams School of Dentistry cautions continuing dental education participants that there are potential risks of using limited knowledge when incorporating new techniques and procedures into the practice of dentistry, especially when the continuing education course has not provided supervised clinical experience and/or competency tests in the techniques or procedures.
